About CoreTrex

Built to spark a resurgence in entrepreneurship

Founded in January 2020, CoreTrex exists to put more great brands in front of more buyers — and to prove that the entrepreneurial engine that built the modern economy is just getting started.

The decline we set out to reverse

Since the 1980s, the rate of new businesses being started in America had been falling. Decade after decade, fewer people were building — and the brands that did get built faced platforms too complex and too fast-moving to win alone.

CoreTrex was founded in January 2020 to push the other way. We believed the next era of great consumer brands would be won on marketplaces — by entrepreneurs with the courage to build and partners with the skill to help them win.

Every brand we help win is one more proof that entrepreneurship still works.

The story so far

1980s → 2010s
The long decline
For four decades, new-business creation in America trended downward. Fewer builders, fewer bets, fewer great brands getting their shot.
January 2020
CoreTrex is founded
We started CoreTrex in Arkansas with one goal: spark a resurgence in entrepreneurship by giving consumer brands the strategy, speed, and accountability to win where buyers already are.
Today
Powered worldwide
Built in Arkansas, serving brands across the USA, UK, Canada, and the EU — creating category leaders on Amazon, Walmart, and every major searchable platform.

What we stand for

Three things, unforgettable

Unforgettable Speed

Marketplaces move daily — so do we. Decisions in hours, not weeks, because on Amazon and Walmart, momentum compounds and hesitation costs share.

Unforgettable Character

We do what we say, own what we touch, and tell you the truth even when it costs us. Your brand is someone’s life’s work; we treat it that way.

Unforgettable Experiences

Every interaction — with clients, teammates, and partners — should be worth remembering. Great work is the baseline; how it feels to work with us is the standard.

Our Team