Omni-Channel
DIY Craft Brand Hits$1M/Month
One home essentials brand grew across every marketplace, now generating $13.1M in online revenue.
Annual Revenue Under CoreTrex
$0.0MM
- +275%
- Sales growth
- 5.3x
- Average ROAS
- Top 1%
- Of sellers in its category
When this home essentials brand partnered with CoreTrex, it was doing well in one place but leaving growth on the table everywhere else. Today it is a true omni-channel business generating more than $13 million in annual revenue and clearing $1 million in sales every month.
By connecting advertising, content, and operations across Amazon, Walmart, and beyond under one accountable team, CoreTrex compounded wins on every channel while holding a healthy 5.3 average return on ad spend.
The partnership
One Team, Every Channel
The brand had momentum but a fragmented setup, with different playbooks and priorities on each marketplace. CoreTrex unified the strategy, aligning assortment, pricing, content, and advertising so every channel reinforced the others instead of competing with them.
From there, CoreTrex sequenced growth around the brand’s margin targets and inventory realities, expanding into new marketplaces only when the fundamentals were ready to convert the traffic profitably.
The execution
Compounding Wins Into Scale
Across every surface, CoreTrex managed the full growth toolkit: full-funnel advertising, digital shelf and SEO, creative and content, and retention programs that turned first-time buyers into repeat customers.
Disciplined inventory and margin management kept the growth profitable at every stage, protecting the brand from stockouts, wasted spend, and margin erosion as it scaled past a seven-figure monthly run rate.
Key Strategies Deployed
- Unified omni-channel strategy across Amazon, Walmart, and emerging marketplaces
- Full-funnel advertising managed to blended efficiency rather than siloed ROAS
- Digital shelf and SEO optimization to win high-intent category searches
- Creative and content refresh engineered to convert across every marketplace
- Inventory and margin management to scale profitably without stockouts
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